- Creative Direction
- Art Direction
- Project management
- Brand identity
- Packaging
- Photography
- Brand story
- Manufacturing management
- Web design
Since 1877, the Garnier family has been producing and distilling in the Normandy Bocage. Nicolas entrusted us with the redesign of his identity after aligning us with several agencies. The human touch and a taste for the real thing made the difference. A family crest, Art Deco typography and midnight blue set the brand apart. The offer was reorganized into two ranges: one young, with a metaphorical illustration of the apple tree cycle; the other traditional, with classic graphic codes.
© Le Goff & Gabarra
© Le Goff & Gabarra
© Le Goff & Gabarra
© Le Goff & Gabarra
© Le Goff & Gabarra
© Le Goff & Gabarra
© Le Goff & Gabarra
© Le Goff & Gabarra
Two purely marketing-oriented products are developed on our advice: WAB – White Apple Brandy – echoes the codes of contraband, with no label and a message written by hand directly on the bottle; and the topette, a portable product that leaves a lasting impression and which Nicolas can fill on demand.
© Le Goff & Gabarra
© Le Goff & Gabarra
© Le Goff & Gabarra
© Le Goff & Gabarra