- Art Direction
- Brand identity
- Manufacturing management
Two talents, a decorator and an architect, who wanted just one medium: the business card. We relied on a graphic trick and an emblematic velvet, to create a strong marker right from the first meeting.
Our visual impact is also noticeable: with velvet gilding, we create a surprise and an original card.
Binôme a partnership between an interior architect and an interior designer, driven by a high standard and a complementary vision of spaces. The name was already decided upon from the start; all that remained was to give it a visual identity that lived up to it.
The project entrusted to vrai studio the creation of the logo, monogram, and graphic identity system, as well as their implementation on business cards, letterhead, and email signatures. Particular attention is paid to the business card—its format, paper, finish, and weight. It is often the first item an architect or interior designer hands to a potential client. It must be up to standard. The photographic direction for the project rounds out the assignment, capturing in the images the visual world established by the brand identity.
Art Direction and Photography: Camille Gabarra
